How does AutoNation make money?
So, how does AutoNation make money from selling new vehicles? Well, it’s pretty straightforward. They purchase new vehicles from manufacturers at wholesale prices and then sell them to customers at retail prices. The difference between the wholesale price and the retail price represents AutoNation’s profit margin. Of course, they also generate revenue from selling optional extras like extended warranties, financing, and various service packages.
But it’s not just new cars. AutoNation also thrives in the used vehicle market. They acquire used vehicles through a variety of channels, including trade-ins from customers, purchases from dealerships, and wholesale auctions. They then recondition and detail the vehicles before offering them for sale. Just like with new vehicles, the profit comes from the difference between the purchase price and the selling price.
AutoNation also generates revenue from financing, as they often provide loans to customers purchasing vehicles. This adds another layer to their income stream.
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